This project transformed Deposco's complex 'Business Rules' feature into a user-friendly and intuitive automation tool. Previously, the system was so complex that it required internal consultants with deep technical knowledge to create and manage rules. Our goal was to empower customers to harness the power of this critical feature on their own, improving order fulfillment efficiency and accuracy.
We began by thoroughly researching the existing 'Business Rules' feature to understand its capabilities and limitations. This step was crucial as we were upgrading an existing, critical feature.
We conducted user interviews to understand our target persona and their pain points. Additionally, we researched other software tools like Zapier, Airtable, Notion, JIRA, and Make to learn from their approaches to rules and automation interfaces.
I facilitated workshops with Design, Product Management, and Development teams. We used techniques like brainstorming, assumption worksheets, scenario mapping, collaborative sketching, and storyboarding to achieve a shared understanding and generate ideas.
Based on our research and workshops, we created wireframes and low-fidelity prototypes. We followed established software patterns and Deposco's Design System to ensure familiarity for our users.
We conducted multiple rounds of user testing, using both synchronous Zoom sessions and asynchronous tools like Maze. This feedback informed our high-fidelity prototypes and subsequent design refinements.
Throughout the development process, we worked closely with developers to bring our vision to life, making adjustments based on technical limitations and changing business needs. We also conducted ongoing research, both virtually and on-site with customers, to ensure we were meeting user needs effectively.